About Us

It's Time for Elegance, It's Time for All-in-Line

#ItsTimeForAIL #TimeForElegance #ArtOfAIL #DoItWithAIL

Interior Decoration | Home Decor | All in Line

Who is All In Line?

Grab yourself a coffee or your favorite drink and let us take you to the very beginning. We are a newly established online shopping site that offers one-of-a-kind products and visionary ideas for home designs.

However, we would like to emphasize that the German engineering company Formica, which has 40 years of experience, is behind this new formation.

In order for you, our visitors, to have a brand new online shopping experience, we went beyond the usual rules and combined our crazy ideas with all the possibilities of the new generation and cutting-edge technology. Now do we have your attention? Do not misunderstand when we say “crazy ideas” we don’t mean impossible to implement or dreams that will never become a reality. We’ve constructed extraordinary thoughts and plans for a long time.

Interior Decoration | Home Decor | All in Line


Is unique and free home design consultation by All-in-Line.

Let us introduce to you the “IMAGINE” service. This avant-garde, very modern idea was created by the All-in-Line team. Now, perhaps you’re still not sure what our “IMAGINE” service is all about.

“Imagine” is a new generation application that virtually designs your dream home for you, which you can use without leaving the peaceful environment of your home.

Forget about your normal internet shopping habits, they’re a thing of the past. We are very happy to offer “Imagine”, a virtual world where you can redesign and/or redecorate your basic home to your dream home - for FREE! This is not a joke, it’s real!

Service that will make the life of interior design and decoration enthusiasts incredibly easy and that you cannot find on any other website in the world. It is as simple as child's play to use.

Interior Decoration | Home Decor | All in Line

International team of real people

We call our team the United Nations of All-in-Line. We have team members from Germany, Turkey, America, India, Bangladesh, Russia and Ukraine. All of us work online. This diversity of our team makes it possible for us to always produce the newest and most extraordinary ideas for you and turn them into reality.

We are not anonymous or ghosts, we are the connection to your future and we are just a click away. Always available for online and offline support 7/24. You can call us, send an e-mail, or a message, and ask for a video conference and rest assured our professional team will be there to take you step by step. Trust us - this is the beginning of a beautiful relationship!

Stay confident in our secure website and a welcoming environment obtain a real connection with our experts and communicate all your requests. You’ll discover. Our website offers a new philosophy of life rather than addressing the product needs of our customers. We aim to change and improve your online shopping experience. With our international team, we offer solutions that offer the comfort and atmosphere of strolling through a shopping mall for a true shopping experience.


All-in-Line combines many features in its interior design products. In our online store, you can see unusual designer furniture and accessories that we look for and find for you all over Europe. Our products are not mass production or ordinary designs that you can find in every store. Each product has a comprehensive design and production story behind it. Our goal is to offer our customers the highest quality with attractive price options.

Our art exhibition department offers a unique art experience. In order to find the artwork you are looking for, instead of visiting dozens of galleries and art fairs, you can closely examine the paintings, sculptures, and objects of Europe’s important artists on our website 365 days a year, get detailed information about the artist and buy works that will offer the magical touch of art to your living space. #ItsTimeForAIL #TimeForElegance #ArtOfAIL #DoItWithAIL

Affordable Luxury

Nowadays, minimalist, clear, and organized house designs are preferred. If you want to achieve a simple, stylish, sophisticated, aesthetic, and luxurious look, you can create miracles with a few specially designed sofas and chairs, a chandelier and lampshade bearing the designer's signature, a real work of art, instead of dozens of items stacked on top of each other. We say Less is More and we support the philosophy of affordable luxury. Our goal is to offer the highest and highest quality to our customers with attractive price options. Your home is your greatest investment, make it last! Home decorating is an investment in yourself.

High quality EU Products

The products offered for sale on our site are usually designed and manufactured in European countries.

Small series up to Individual production: We take care that the production quality of the products we offer for sale on our website is at the highest level. If desired, we can produce a limited number of completely personalized. We do not sell mass-produced products.

Unusual design for and from all styles

Instead of mass-produced products that you can find in any decoration store, we offer products that are unusual, stylish, signed by industrial designers, and appeal to different tastes. There is a very special design and production story behind each of our products. The quality of our products, which bear the signatures of very important industrial designers, is also at the highest level. Our designs are unique, contemporary, and inspirational. Taste the delightful and elegant designs. So, you can create custom homes with timeless elegance.

Interior Decoration | Home Decor | All in Line


Our goal is to please every customer. Qualitative defects in products are always addressed at the management level for the customer's interest and satisfaction. Many of our products have warranty periods of over five years, far longer than legal requirements.

We are ready to respond to any request. Most of our manufacturers can change the products offered on our website as the customer wishes or needs (e.g., larger size beds, this is very easy for us). In most cases, the products we offer for sale can be customized or modified (colors, shapes, and sizes). We are ready to create extraordinary solutions for our customers.

From the summer season, we will gradually start to work integrated with local interior designers. Then our name will have found its true meaning. All-in-Line = online - offline and closely interlinked.

We're not stores, we're different! High-quality products and high-quality service are key to our success. We want to be perceived as a partner with the strength and competence to achieve this. Everyone on the team, every customer, every follower or visitor can and should challenge us in terms of content - it's the only way to create very special services.

Lucky-Lucy, our sister brand

Lucky-Lucy is the perfect starting point for your design journey.

We're proud to be closely connected with our sister brand, Lucky-Lucy. Lucky-Lucy offers you the opportunity to discover and evolve your personal style without compromising on quality and design. When you're ready for the next step, All-in-Line is here for a tailored, luxurious interior design experience.